Scrunch AI is the mid-market AI visibility platform: seven platforms on every plan, industry prompt sets, personas and page audits, with published prices of $300 and $500 a month and seats counted. People look for alternatives because $300 a month is the floor and there is nothing smaller; because three seats on Starter is tight for an agency; or because the page audits, useful as they are, end in a list of changes somebody still has to make.
Here are eight alternatives with prices from their own pricing pages, where each beats Scrunch and where it does not, and which to pick for which situation. Two are from the SEO Stuff team and are labelled as such.
Scrunch AI at a glance
Scrunch's pricing page, checked October 9, 2026: Starter $300 a month month-to-month or $250 billed annually (350 custom prompts plus 1,000 industry prompts, 3 personas, 5 page audits, 3 users); Growth $500 or $417 annually (700 custom and 2,500 industry prompts, 5 personas, 10 audits, 5 users); Enterprise custom with SSO and a data API. Every plan covers ChatGPT, Claude, Gemini, Perplexity, Google AI Mode and AI Overviews, and Meta. A 7-day trial of Starter needs no card.
Why people look for alternatives
$300 a month is the smallest plan
Seats are counted: 3 on Starter, 5 on Growth
Audits recommend; the changes are still your job
The 8 alternatives at a glance
Prices as shown on each vendor's pricing page on the date in the sources. Entries from the SEO Stuff team are marked.
A business that wants the work done once, for one price
$999 once
Baseline and after-report across ChatGPT, Gemini, Perplexity, Claude
Free manual SEO + AI search audit, report in 48 hours
1 of 8
Peec AI
A Berlin-built AI visibility tracker that pitches "analytics your team will actually enjoy using": daily tracking of a fixed prompt set across a few models, with unlimited users on every plan.
Cheaper and simpler: from $95 a month with unlimited users and daily tracking. Three models instead of seven, no industry prompts or page audits.
Where it shines
Unlimited users on every plan, which the per-seat tools charge for
Daily tracking and a sensible prompt count at the entry price
Agency plans with per-client workspaces
Where it does not
Three models on the standard plans; more cost extra
Tracks and reports; the content and placements are still on you
Prompt counts are fixed per tier, so a large category means the Advanced plan
Price: Starter $95 a month (50 prompts, 3 models, 1 project), Pro $245 (150 prompts, 2 projects), Advanced $495 (350 prompts, 5 projects, multi-country, Looker Studio). Agency plans $245, $495 and $795. Enterprise custom, up to 13 models. Annual billing is 15% less. Prices read on October 7, 2026; the pricing page now loads them dynamically. Source, checked October 7, 2026.
2 of 8
Otterly AI
The cheapest entry into AI search tracking: daily monitoring of a small prompt set across ChatGPT, Google AI Overviews, Perplexity and Copilot, with other engines as paid add-ons.
The cheapest: $29 a month for 15 prompts on four engines, $189 for 100. Unlimited users. Claude, Gemini and AI Mode, which Scrunch includes, are add-ons here.
Where it shines
$29 a month gets a real tracker running the same day
Unlimited team members on every plan
GEO page audits, API and agent analytics on Standard and up
Where it does not
15 prompts on Lite is a sample, not a category; the useful plans start at $189
The engines most people ask about next (Claude, Gemini, AI Mode) cost extra
No help with the content or the placements
Price: Lite $29 a month (15 prompts), Standard $189 (100 prompts), Premium $489 (400 prompts), Enterprise custom from 1,000 prompts. Annual billing about 15% less ($25, $160 and $422). Claude, Google AI Mode and Gemini are add-ons from $9 to $439 a month depending on plan; 100 extra prompts are $99 a month. Source, checked October 9, 2026.
3 of 8
Profound
An enterprise AI visibility platform: prompt tracking across up to nine answer engines, Prompt Volumes, Agent Analytics and an AI Marketer agent that researches and writes from the data.
The enterprise version of the same idea: up to nine engines, Prompt Volumes, Agent Analytics, unlimited seats, custom price. For a portfolio of brands.
Where it shines
The widest engine coverage of the trackers, including DeepSeek and Exa
Prompt Volumes and Agent Analytics, which the cheaper trackers lack or charge for
Built for teams: unlimited seats, SSO, dedicated support, API
Where it does not
No published price; you talk to sales for anything beyond the trial
A dashboard, not a service: it shows what to fix, and the fixing is your team's job
Overkill for a business with one brand and a few dozen prompts
Price: No published price. A free 7-day trial runs 50 prompts a day across ChatGPT, Gemini and Google AI Overviews; the Enterprise plan is custom, with unlimited seats, up to nine engines, all-time history, exports and API. Third-party roundups have quoted $99 and $399 a month for self-serve tiers that Profound's pricing page no longer shows. Source, checked October 9, 2026.
4 of 8
Semrush AI Visibility Toolkit
Semrush's add-on for AI answers: an AI Visibility Score, share of voice and sentiment for your brand, with prompt tracking on Google AI Mode and ChatGPT and an AI Search Health check in Site Audit.
For Semrush teams: $99 a month for an AI Visibility Score and prompt tracking on ChatGPT and Google AI Mode. Two engines against Scrunch's seven.
Where it shines
Cheap entry if you only need two engines and one domain
Sits next to the SEO data a Semrush team already uses
The AI Search Health check catches crawler-blocking problems
Where it does not
Two engines; no Perplexity, Gemini or Claude
Per-user and per-domain pricing adds up quickly
Tracking only
Price: $99 a month for one project and one domain; each extra domain is $99 a month, 50 extra prompts are $60 a month, and every teammate needs their own $99 licence. No free trial. Semrush One bundles it with the SEO toolkit from $199 a month. Source, checked October 9, 2026.
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Ahrefs Brand Radar
Ahrefs' AI visibility add-on: mentions, citations and share of voice for a brand across Google's AI features and the major chat assistants, on top of the Ahrefs index.
For Ahrefs teams: Brand Radar from $199 a month on top of an Ahrefs plan, for mentions, citations and share of voice with the Ahrefs index behind them.
Where it shines
Mentions and citations next to the backlink and ranking data you already use
The Ahrefs index behind it, so you can see which pages assistants cite
Share of voice against a competitor set
Where it does not
Needs an Ahrefs subscription first, so the real floor is about $330 a month
Less prompt-level control than the dedicated trackers
Tracking only
Price: An add-on to an Ahrefs subscription from $199 a month, on top of Ahrefs plans from $129 a month (Lite). Read on October 7, 2026. Source, checked October 7, 2026.
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AirOps
A platform for "AI discovery" that combines content agents, brand data and governance with a hands-on strategy team; it began as a content-workflow tool and now sells the strategy alongside the software.
A content platform with a strategy team and AI-search insights, if production is the bottleneck. No published prices.
Where it shines
Content production at volume: research, write, publish and refresh workflows with brand governance
A strategy team you work with, which none of the pure trackers offer
Reporting it ties to pipeline and revenue rather than a visibility score
Where it does not
No published pricing, and usage-based billing is hard to forecast
Visibility tracking is a feature of a content platform, not the product
Built for teams producing content continuously; a one-off project is not its shape
Price: No plan prices are published. Solo and Pro both "start for free"; Solo is priced by usage with a $0.025-per-task overage and tracks ChatGPT only, Pro adds unlimited seats and insights across "7+ answer engines", and Enterprise is quoted and adds onsite, offsite, social and community sources. Source, checked October 9, 2026.
7 of 8 · from the SEO Stuff team
Rightcited
Weekly checks of 50 buyer questions across ChatGPT, Claude, Gemini and Perplexity, with the fixes done rather than charted: wrong facts corrected at the source, missing pages written, citations earned. From the SEO Stuff team.
From the SEO Stuff team. Weekly checks of 50 buyer questions across ChatGPT, Claude, Gemini and Perplexity, fixes included, $499 a brand a month. The alternative when you want Scrunch's audits acted on.
Where it shines
The only option here that does the fixing, not only the finding
Weekly cadence on a question set chosen for buyers, not a keyword export
Month to month, no annual contract
Where it does not
Four engines; no Google AI Overviews line in the weekly check
One brand per plan; agencies pay per brand
Not a self-serve dashboard for exploring prompts on your own
Price: Core $499 per brand per month, month to month, with a free 360° scan to start and a $2.99 AI Page Check for a single page. Source, checked October 7, 2026.
8 of 8 · from the SEO Stuff team
SEO Stuff Done-For-You Package
Not a tracker: a fixed-price service that gets a business cited. A baseline of 20 buyer questions across four assistants, an audit and strategy guide within 7 business days, 10 pages written to be cited, 3 DR50+ placements, a dashboard and an after-report, delivered in 21 business days.
From the SEO Stuff team, and not a tracker. Ten pages, three DR50+ placements, a baseline and an after-report on twenty buyer questions, $999 once. The alternative when the audit's list of changes is the thing you want done.
Where it shines
The content and the placements are delivered, not recommended
One price, a delivery date, and you own the output
A before-and-after on the same questions, so you can see what moved
Where it does not
Not an ongoing dashboard; for weekly monitoring afterwards, the same team runs Rightcited
Twenty questions in the baseline, not hundreds of prompts
A one-off engagement; large catalogs add the content bundle
Price: $999 one time. Nothing renews; the pages and placements are yours. Research credits for do-it-yourself keyword and backlink work are separate: 400 for $49 or 3,000 for $99, bought once. Source, checked October 9, 2026.
Which Scrunch AI alternative, for which situation
You want the same job for less
Peec AI from $95 a month, or Otterly from $29.
You want more engines and enterprise controls
Profound, custom-priced.
You already pay for Semrush or Ahrefs
Their add-ons, $99 and from $199 a month.
You want the audit findings acted on
Rightcited, $499 a brand a month, or SEO Stuff's package, $999 once.
Questions people ask
How much does Scrunch AI cost?
Starter $300 a month, or $250 a month billed annually; Growth $500, or $417 annually; Enterprise custom. A 7-day trial of Starter needs no card. Checked October 9, 2026.
Is there a cheaper alternative to Scrunch?
Peec AI from $95 a month and Otterly AI from $29 a month, both with unlimited users. Neither includes Scrunch's industry prompt sets or page audits.
Which alternative covers as many AI platforms?
Profound covers up to nine on its Enterprise plan. Among the published-price trackers, none matches Scrunch's seven on every plan; Otterly reaches similar coverage with paid add-ons.
Which alternative does the work rather than auditing it?
SEO Stuff's Done-For-You Package ($999 once) delivers the pages and placements; Rightcited ($499 a brand a month) does weekly checks with the fixes included. Both from the SEO Stuff team.
Are these prices current?
Each one was read on the vendor's own pricing page on the date shown in the sources at the bottom of the page. Prices change; check the source before you buy.
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Product names are trademarks of their owners; SEO Stuff is not affiliated with any of them except Rightcited, which is from the same team. Facts come from the vendors' public pages on the dates shown and may have changed since.