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Free AI visibility checker
Does ChatGPT recommend you when a buyer asks? Enter your brand, your website and what you sell. We write four questions a real buyer would ask, put them to ChatGPT and Perplexity with web search on, and show you whether you were mentioned, whether your site was cited, and who got recommended instead. About a minute. It takes a free SEO Stuff account, which is what keeps the bots off it.
What AI visibility is
When someone asks ChatGPT, Perplexity, Gemini or Google's AI Mode for the best option in your category, the answer names a handful of brands and cites a handful of pages. AI visibility is how often you are one of them. It is not the same as a Google ranking: an assistant with web search reads several pages, decides which ones answer the question, and writes its own answer, so a page can rank well and never be used, or rank nowhere and be cited every time.
The questions that matter are buyer questions, not brand questions. Nobody who has not heard of you types your name. They ask what the best X is, what X costs, what to use instead of the competitor they know, and how to solve the problem you solve. That is what this checker asks.
How the check works
- 1
Four buyer questions, written for your market
From your brand, site and what you sell, we write one question in each of four intents: best options, alternatives to a competitor, cost and value, and a specific need. Your name is never in the question.
- 2
Asked of ChatGPT and Perplexity, web search on
Each assistant answers each question the way it would for a real person, searching the live web. Eight answers in total.
- 3
Read for your brand, and for everyone else's
We check each answer for your name and your domain, note whether one of your pages was cited as a source, and list the brands the assistant recommended instead.
- 4
You see the answers
Not a score in isolation: the questions, the verdict per answer, who was recommended, and what the assistant actually said, so you can judge it yourself.
How to read the result
The assistants do not know you exist for these questions. This is where most businesses are today; it is a starting point, not a verdict.
You come up sometimes, usually on the specific-need question. The sources that mention you are few; adding more is the work.
You are part of the assistants' shortlist for your category. Now it is about being cited (your own pages as sources) rather than merely named.
You are the recommendation. Protect it: facts consistent everywhere, pages kept current, and watch the competitors who are investing in exactly this.
What moves the number
- Pages that answer the buyer's question directly, near the top, in plain language, with prices and specifics stated rather than hinted. That is what an assistant can lift and quote. The GEO and AEO pages go through the shapes.
- Mentions on the sites the assistants already cite in your category. Run a competitor through this checker and look at the sources; those sites are the target list. The Premium Authority Bundle places you on three of them.
- The same facts everywhere: name, what you do, prices, locations. Assistants corroborate before they recommend; a brand described three different ways reads as three different brands.
- Letting the crawlers in. If robots.txt blocks OAI-SearchBot or PerplexityBot, the assistant cannot cite you however good the page is.
- Doing it on purpose, as a programme. The AI SEO services page explains how the SEO Stuff team runs it, and the AI visibility guide covers the five numbers worth tracking.
This check, the full baseline, and weekly tracking
4 questions, 2 assistants, once. Enough to know whether you are in the conversation and who is in it instead.
20 questions in four groups, asked of ChatGPT, Gemini, Perplexity and Claude on day one, with every answer saved in your dashboard. Then 10 pages of content and 3 DR50+ placements built from it. $999 once.
50 questions every week across the assistants, with the pages that got cited and what AI gets wrong about the brand, for $499 a brand a month. From the SEO Stuff team.
The team reads your site, checks your AI visibility and tells you where to start. No credit card, no sales call.
Questions people ask
Is the AI visibility checker free?
Yes. It needs a free SEO Stuff account, which keeps bots from running up the bill, and nothing else. Each account gets three checks a day because every check costs us real money on the assistant APIs.
Which AI assistants does it check?
ChatGPT and Perplexity, both with web search switched on, so the answers reflect what they find on the live web today. The full baseline that comes with the Done-For-You Package adds Gemini and Claude and asks twenty questions instead of four.
Why doesn't it just ask the assistant about my brand by name?
Because nobody buying from you does that. A buyer asks "what is the best X for Y" or "what should I pay for Z"; the brands that come up in those answers win the customer. Asking by name only tells you whether the assistant has heard of you, which is a different and much easier question.
Why do the results change if I run it again?
The assistants are not deterministic and the questions are written fresh each time, so two runs on the same day can differ by an answer or two. Read the pattern, not a single run: zero or one mention out of eight is invisible, six or more is a default recommendation. For a steady number tracked weekly, that is what Rightcited does.
What is the difference between mentioned and cited?
Mentioned means the brand's name or website appears in the answer. Cited means the assistant lists one of your pages among the sources it used, which is stronger: it means your content, not someone else's description of you, fed the answer.
Can I check a competitor?
Yes. Enter their brand, site and what they sell. It counts as one of your three daily checks. Checking yourself and your main competitor back to back is the most useful way to use the tool.
I got zero. What now?
Zero is the normal starting point; most businesses outside the biggest brands are at zero today. The pages below explain what moves the number. The free SEO + AI search audit will tell you where to start for your specific site, by hand, within 48 hours.
Three ways to start
See where you stand
A free, manual SEO + AI search audit of your site, with a report within 48 hours. No credit card, no sales call.
Get the free auditTalk it through
A free 20-minute call with the founder about whether AI search is a meaningful opportunity for your business.
Book a callHave it done
The Done-For-You Package: audit, 10 pages of content, 3 DR50+ placements, dashboard. $999 once, delivered in 21 business days.
See the package