Warming up and setting expectations

"SEO" - Search Engine Optimization! What a buzzword, huh?

Everyone is talking about it!

But what does it even mean?
And where do you even start?

Worry not, my friend! SEO, at its core, is pretty simple. This guide aims to get your product SEO from zero to level 1. That's right, level 1.

If you want to get to the "hero" part, well, it takes time… SEO is a classic case of "easy to learn, hard to master".

But you know what they're saying?

\"A journey of a thousand miles begins with a single step\".

Lucky for you, this single step is exactly what this guide is all about:
Understanding keyword research and how it fits into your SEO efforts.

We'll go over the basic stuff so you won't feel so lost the moment you dip your fit into this whole "SEO Stuff" world. (see what I did there?)

Are you excited yet? Yeah, me neither.
Let's not get ahead of ourselves.